Sony Channel wanted to build a bigger audience for the second season of its TV show ‘Revenge.’ With a budget of $5k.
The Woman with the Hammer
Armed with a hammer, an actress destroyed a car in a street of Vila Olímpia, a business district of São Paulo. Minutes later, a video was posted by an eyewitness under the title: “The Crazy Woman of Vila Olímpia”. At the end of the day, it had caught the attention of millions.
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